In Texas, advertising and solicitation rules are governed by the Texas Disciplinary Rules of Professional Conduct, specifically Rule 7.01. Key points include:
- Advertising: Lawyers must not make false or misleading statements about their qualifications or services. They must also avoid using misleading trade names.
- Solicitation: Solicitation communications must be clear and transparent, avoiding any misleading claims about being a specialist unless officially recognized.
- Compliance: Lawyers should familiarize themselves with these rules to avoid disciplinary action and ensure their advertising practices are in accordance with Texas law.
- For more detailed information, you can refer to the official Texas Bar website or legal resources that provide comprehensive guides on Texas attorney advertising rules.